Hi, I'm Filip, a Swedish web developer for small businesses

A website that wins you customers. Live within the week.

No agency overhead, no six-week "discovery phase". You tell me about your business, I build you a fast, sharp website.

Lean websites from €399Flat price for the build — no surprises.

The website builder seemed like a good idea at the time.

Wix, Squarespace, and their cousins all make the same promise: build it yourself in an afternoon. And you can. Sort of.

Then the afternoon becomes a weekend. The template never quite fits. Google can't seem to find you. And every month, the subscription quietly collects its fee for a website you're not proud of.

You didn't start a business to become a reluctant web designer. That's where I come in.

No website at all yet? Even easier. We skip the bad-website phase and start clean.

Hand-drawn illustration: a DIY website builder in a tangle

Handmade websites, without the handmade price tag.

I build every website for you specifically: real code, crafted by an experienced developer with modern tools. No page builders, no bloated templates, no pile of plugins waiting to break.

Fast

Hand-coded sites load in a blink. Your visitors notice. So does Google.

Yours

Designed around your business, not squeezed into a template built for everyone.

Affordable

Lean websites start at €399. One flat price, agreed up front, no surprises.

Quick to launch

Most small business sites go live within days, not months.

Need more than a simple site? I also build WordPress sites you can edit yourself, and WooCommerce shops that sell while you sleep. Already have WordPress? I also offer monthly maintenance. Not sure which fits? Compare all services and prices.

Yes, I use AI. No, it's not what you think.

AI is the best power tool the web industry has seen in decades, and I'd be doing you a disservice not to use it. It's part of why I'm faster and cheaper than an agency.

But a power tool doesn't know where to cut. It doesn't know why one headline converts and another gets ignored, what makes a visitor trust a page, or what Google actually rewards. That's judgment, and it comes from years of building websites that had to perform, not just exist.

AI speeds up my hands. The taste, the decisions, and the standards are mine, and I stand behind every site with my own name.

Filip working on a website over coffee

Sound like what your business needs?

Tell me what you do, in plain words. You get honest advice and a fixed price — nothing else.

Tell me about your project

Reply within one working day. No sales calls, no newsletter.

Real sites, real clients, real reviews.

Cards open the live sites in a new tab. Prefer the background stories? See how these were built.

"Something my previous agency couldn’t manage in 3 months. Vexxa fixed it in under 4 days. Fantastic service from Filip Blomqvist!"

Simon Myrving · CEO, Solliv Sverige AB

"Questions were answered and explained within a couple of hours. I can truly recommend them to anyone who needs a professional, beautiful and functional website!"

Thomas Olsson · Cardiologist, Södermalms Hjärtmottagning

"I feel I got more help and advice than I paid for, which is the highest praise I can give."

Mauro SW · clothing brand founder

★★★★★ 22 reviews, all five starsTrustScore 4.6 · via my agency Vexxa AB These are real, live websites you can visit right now. Go on, I'll wait. And if a review says Vexxa — that's my agency. Same developer, shorter path here.

Three steps. None of them involve a 40-page brief.

You write to me.

Tell me what your business does and what you need. Plain words, no jargon required.

We agree on a price.

Fixed, up front, based on exactly what you need. Nothing more.

I build it.

You get previews along the way and a live website at the end — usually within the week.

"Affordable and good? Pick one."

Fair suspicion. Here's the trick: I keep prices low by keeping scope focused, not by cutting corners.

A small marketing website doesn't need six meetings, three stakeholder workshops, and an agency's office rent baked into the invoice. It needs one experienced developer who's done it many times and knows exactly what matters.

That's the whole business model. Small, sharp projects, done properly, one after another.

What does a website actually cost?

Lean marketing websites start at €399. Bigger builds (WordPress with self-editing, online shops) cost more, but you'll always get one fixed price before I write a single line of code. If the scope changes, we agree on a new price first. No hidden hourly fees. The build price is one-time; hosting comes on top at €10–30 per month depending on the site type, plus about €15 per year for your domain. I set up both, and you own both.

How fast is "fast"?

A lean website is usually live within a week of our agreement. Larger WordPress or WooCommerce projects take longer, and I'll give you an honest timeline up front. What I don't do is disappear for six weeks and resurface with excuses.

Can I update the site myself?

If you want that, yes: that's what the WordPress option is for. But be honest with yourself: will you actually? Many small businesses never touch their site after launch, and for them a lean, fixed site is cheaper, faster, and impossible to accidentally break. I'll help you pick the right one.

What if I need changes later?

Send me an email. Small tweaks are quick and priced accordingly; bigger changes get a fixed quote like everything else. You're never locked in, and there's no mandatory monthly fee.

Can you look after the site once it's live?

Yes. For WordPress sites I offer monthly maintenance from €49 — updates, backups, security, and a developer who notices when something breaks. Lean sites rarely need it; that's part of their charm.

Where are you based, and do you work with clients in my country?

Gothenburg, Sweden. I work with clients across Europe in English, in your timezone give or take an hour. Everything happens over email and video calls, so the distance between us is roughly one click.

Meet the team.

Small company. Remarkable alignment. Not a single disagreement in the meeting room to date. (Yes — every role is me. That's the joke, and the point: nothing gets lost between departments.)

Filip Blomqvist, Founder & CEO

Founder & CEO

Filip Blomqvist

Sets the vision. Reports directly to himself, and the performance reviews are glowing.

Filip Blomqvist, Lead Developer

Lead Developer

Filip Blomqvist

Writes every line of code. Has never once missed a deadline set by the project manager.

Filip Blomqvist, Head of Design

Head of Design

Filip Blomqvist

Fights for the design in every meeting. Wins surprisingly often.

Filip Blomqvist, Project Manager

Project Manager

Filip Blomqvist

Runs every meeting. Attendance has been 100% since founding.

Filip Blomqvist, Head of SEO & Marketing

Head of SEO & Marketing

Filip Blomqvist

Argues with Google so you don't have to. Currently winning.

Clara, Mood Manager

Mood Manager

Clara

Maintains office morale. Compensated in treats. Performance: flawless.

So, about that website of yours.

Tell me what you're after. I read every message myself (there is no one else here), and I'll reply with honest advice, even if the honest advice is that you don't need me yet.

Tell me about your project