One developer. The whole team.
Hi, I’m Filip Blomqvist — a web developer from Sweden. When you hire me, you get me: the person who answers your email is the person who builds your site.

How I ended up building websites for a living.
I’ve spent years building websites and running digital marketing for Swedish businesses through my agency, Vexxa AB — for heart clinics, solar installers, staffing companies, and clothing brands. Along the way I kept noticing the same thing: small businesses were either overpaying agencies for simple sites, or under-serving themselves with DIY builders.
This site is the direct version. You hire me personally — same developer, same standards as the agency work, without the agency wrapping. If you spot the name Vexxa in my reviews, that’s why: same person, shorter path.
"So this is my answer to that: websites the way I’d want to buy one if I ran your business."
The short version of working with me.
I answer fast
Clients mention this in reviews more than anything else. Usually within hours, not days.
From a review: "answered and explained within a couple of hours" — Thomas Olsson, cardiologist
I say no when I should
If you don’t need what you’re asking for, I’ll tell you and quote the cheaper thing instead.
I explain without jargon
You’ll understand what you’re buying and why.
From a review: "professional and educational conversations, definitely 5/5!" — Alicia Lindberg, via Trustpilot
I keep deadlines
A date is a date. Radio silence is not a project management method.
The team, in plain words.
The front page has the full “meet the team” joke — six job titles, one face. Here is the sober version: it is one person, me, doing the design, the code, the copy, and the project management at the same desk. Nothing gets lost between departments, and the person you email is the person who builds.
There is, however, one genuine colleague:

Mood Manager
Clara
Maintains office morale. Compensated in treats. Performance: flawless.
When I’m not building websites
I live in Gothenburg. Away from the keyboard I’m at the gym, reading philosophy — the Stoics hold up remarkably well for anyone who deals with deadlines — or deep in a fantasy novel that was supposed to be put down a chapter ago. The rest of my time belongs to family, friends, and Clara, whom you’ve already met.

That’s me. Your turn.
Tell me about your business — I’d genuinely like to hear what you’re building.
Tell me about your project